Chicago-based CRG names VP of advertising

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CRG, the countrywide real estate progress and investment decision agency, has named Tim O’Connell vice president of advertising and marketing in its Chicago place of work.

In his new position, O’Connell will oversee the administration of CRG’s company communications, branding, public relations and electronic marketing and advertising initiatives as the agency arrives off a file year in professional enhancement. 

Prior to becoming a member of CRG, O’Connell served as the vice president of corporate communications and sustainability for Retail Attributes of America, Inc., a publicly traded open-air procuring REIT. Throughout his 15-12 months tenure at RPAI, O’Connell furnished advertising and marketing leadership to assist achieve critical business enterprise goals, which include an integral role with the company’s rebranding as element of its 2012 IPO. In 2013, he was elected an officer of RPAI and performed a critical supporting function in the messaging of the company’s strategic aims, milestones, and corporate sustainability and ESG achievements. 

O’Connell has set up himself as a believed chief in business genuine estate advertising and marketing with expertise in spots this kind of as corporate governance, investor relations and sustainability. He has led programs on digital marketing and corporate branding initiatives for the Worldwide Council of Browsing Facilities College of Buying Facilities at the Wharton School of the College of Pennsylvania, the College of Southern California, the John T. Riordan Faculty for Retail Genuine Estate Industry experts and RECon Academy.

He is the recipient of an ICSC US Silver MAXI Award for excellence in marketing for an interdisciplinary campaign and for new media excellence within emerging technological know-how. For two decades, he served as a committee chair for ICSC’s marketing and advertising and social media conference, recognised as MOCIAL+, and served as the MOCIAL+ event chairman in 2016. 

O’Connell is CRG’s 15th new senior-degree use in the past 12 months, adding to a roster of talent that will guidance the firm’s very long-expression strategic advancement plan. In 2021, CRG launched 3 new residential assignments representing nearly $300 million of investment decision, element of a planned $1 billion in multifamily developments…

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