Previous Vera Bradley, Drexel Heritage Exec Joins Steinreich Communications to Guide Way of living Manufacturers Group

This press launch is submitted and shown right here in its initial form, unedited by Furniture Nowadays.

HACKENSACK, NJ – Monica Edwards, who has guided the advancement of manufacturers like Vera Bradley and Drexel Heritage, has joined Steinreich Communications Group, Inc., an global general public relations agency, as senior vice president and head of its Lifestyle Brands exercise.

Edwards was vice president of promoting for Drexel Heritage from 2001 to 2006. She then went onto turn out to be vice president of promoting and communications for Vera Bradley. Throughout her 6-calendar year tenure, the business experienced its greatest revenue progress time period in its historical past and expanded its all over the world access to turn out to be a household title.  She then went on to provide as the head of internet marketing for Churchill Downs, the legendary dwelling of the Kentucky Derby, and then served as vice president in account management and general public relations for Doe-Anderson, a perfectly-highly regarded company dependent in Louisville, Kentucky. There, she piloted branding, general public relations and word of mouth campaigns in industries spanning from manner to healthcare, together with renowned global manufacturers Palliser Furnishings, Maui Jim, Independence Lender, Pinnacle Enjoyment, Makers Mark, Utz, and Papa John’s, amid other people.

In her new job with Steinreich, Edwards is tasked with doing work with clients and account groups to increase their client get to. She is also building new products and expert services for the firm outside of classic community relations, for which it is known.

. “So many of our consumers, especially in property furnishings, are wanting to extra right achieve their purchaser audiences. Monica has wide experience in so many locations of marketing and advertising and communications that she can tailor procedures and courses from a rich toolkit to produce compelling…