HONG KONG, July 31, 2022 /PRNewswire/ — K11 group has always been dedicated to popularising art and advocating the spirit of “creating shared value” to co-create a win-win with society. To provide more opportunities for underprivileged schoolchildren and teenagers to experience art culture and art creation, K11 MUSEA is taking the lead by partnering with Origin Charity Foundation and Hong Kong Multimedia Design Association (HKMMDA) to co-organise “Go Art-Tech Leadership Program 2022”, offering free art tours and art-tech workshops to about 600 schoolchildren and teenagers aged 6 to 16, from now until mid-September. The program aims to enhance the participants’ knowledge and interests in art and technology, and gear them up for future artistic development. In addition, K11’s annual flagship event ART KARNIVAL has returned to K11 MUSEA in Hong Kong from now until mid-September. For the first time, the event will be extended to K11 sites in Mainland cities including Shanghai, Guangzhou, Shenyang, Wuhan, Shenyang and Tianjin to showcase a series of world-class artwork.

K11 MUSEA fully supports the “Go Art-Tech Leadership Program 2022”, the meaningful educational program which contains a series of art and cultural experience activities for participants. Through “K11 MUSEA ART KARNIVAL art tours” guided by professional docents, the participants will visit spectacular artworks from all over the world to enrich their knowledge of the concepts and the creation of artworks, and gain insights into art. The participants will also create their one-and-only NFTs with the tutor’s guidance, get to know more about this worldwide hot trend during the “ART…