CLEARWATER, Fla., Jan. 20, 2022 /PRNewswire/ — (ISC)² – the world’s largest nonprofit association of licensed cybersecurity professionals – these days declared the appointment of James Prather to vice president, world advertising and marketing. In this part, Prather is liable for strategic world marketing initiatives that aid member development and extend international consciousness of the (ISC)² mission.
Prather delivers a lot more than 30 decades of confirmed marketing operations expertise to the purpose. He will lead all elements of (ISC)² merchandise internet marketing and international brand functions, performing closely with product sales, purchaser working experience, technique and product or service groups to arrive at focused expansion plans and enhance model awareness.
“James’s knowledge in major remarkably thriving advertising programs is a important asset to the affiliation, especially as we proceed our world wide enlargement,” reported Greg Clawson, executive vice president, world wide sales, advertising and marketing, purchaser experience, (ISC)². “His appointment will assist us improve our brand name identity and push significant results as we function to certify and practice the future cybersecurity workforce.”
Prior to becoming a member of (ISC)², Prather served as director of promoting at the Association of International Qualified Experienced Accountants (AICPA) and CPA.com, a subsidiary of the AICPA. In this job, Prather oversaw the association’s strategic and resourceful advertising and marketing and communications strategies aimed at making need and affiliation expansion.
Prather also served as global director of marketing and advertising for 6 decades at NSF Intercontinental, exactly where he led corporate advertising and branding applications made to travel brand name recognition and business enterprise growth. In addition, he has held management positions at Seal Air Corporation, Revlon, Unilever and Kraft Foodstuff.
Prather acquired a bachelor’s diploma in communications from Syracuse College and a master’s diploma in enterprise administration from Lake Forest Graduate Faculty of Management.
About (ISC)²
(ISC)² is an worldwide nonprofit membership association concentrated on inspiring a secure…