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ANI |
Up to date: Aug 08, 2022 18:48 IST
New Delhi [India], August 8 (ANI/ATK): When the team of Hammer Life style created a impressive pitch in the well known Tv set show, it not only gained the hearts of ‘Sharks’ but also of millions of viewers.
The athleisure tech brand name offered its vast selection of speedy-paced life-style gadgets, which are diligently curated to provide the needs of the fashionable way of living.
Established in 2019, this Fast Relocating Digital Items (FMEG) model offers fashionable-age solutions in astonishing broad classes- Wearables and Audio, Grooming, and Accessories.
HAMMER is centered on the immediate-to-consumer retail design with a focus on improving upon health and fitness, ease and comfort & design of its clients. All the solutions under the brand name are designed and developed especially to satisfy the wants of mass high quality buyers.
The model seeks to improve the customer’s finish-to-stop requirements by its intelligent and affordable assortment of products. The brand is uniquely positioned in the technology marketplace by its unparalleled pricing technique and impeccable solution quality.
The model rightly determined the offer-need hole of its goal market (25-35 a long time) and very carefully examined the industry paying out of its focus on. After complete examination, they priced their products and solutions in a variety that complements the high quality solution line and allows it stand aside in the highly aggressive market.
The model revolutionized the calling smartwatch trend in India as it released Bluetooth contacting smartwatches less than Rs 3000 for the 1st time in the Indian industry. Also, the brand name has been an early mover in the TWS phase by bringing contact controls to its goods. Additionally, it is one of the to start with brands to launch wi-fi chargers with the HAMMER Flex series. The brand name has successfully recognized its products and solutions as a proclivity for high quality options at a realistic value.
The brand name has taken care of its unwavering target on upgrading its products top quality and differentiated channel growth. As a final result, the model drew significantly buyer appreciation as it clocked a large growth in ARR of Rs 30+ crores in just…







